So actually, the reason I personally signed up for Wealthy Affiliate is likely much different than the reason YOU want to sign up. Chances are, you want to learn about how to make money online legitimately, learn how to build a website, how to blog, and more importantly, how to earn money from that blog. I wasn’t looking for that. I already knew how to do all that stuff. Instead, I signed up as a way to vet the training, tools, and resources provided by Wealthy Affiliate because I wanted to see if it was something I could promote on this very website you’re reading.
One issue that a lot of bloggers face comes as a result of the nature of blogging. One of the “laws” of successful blogging is to give away as much free great content as you can. Unfortunately this activity tends to attract an audience that expects information to be free, so when you go suggesting they buy information they don’t have the money or are simply not buyers.
Be sure to try a product before recommending it! Not doing so is one of the most common mistakes made by bloggers. I have often seen bloggers recommending high-end products without even using them. Personally, I recommend that you do not do this. Your credibility as a reviewer would be adversely affected by this practice. Giving an honest review on a product you have actually tried and used will increase your credibility and your reliability. You can either sign up for a free-trial of the product if one is available, or ask the product owner to give you a review piece. Worst case scenario, you can buy and use the product in order to come up with an excellent review either pro or con.
Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. Consumers view online advertising as an unwanted distraction with few benefits and have increasingly turned to ad blocking for a variety of reasons. When software is used to do the purchasing, it is known as programmatic advertising.
On the other hand, we have affiliates, who are looking for ways to monetize their online presence. Affiliates (also known as publishers) are often bloggers and influencers who enjoy online reputation and a considerable following. This enables them to affect buying decisions of their followers. When they recommend a product, they encourage their followers to buy the same products. This activity is known as a conversion, and it is what enables affiliates to earn from this kind of strategy.
One of the reasons I like Wealthy Affiliate is because it enables me to provide this blog for free to people, but also be able to sell a genuinely high-quality product that I know is always updated and provides a better service than I ever could. Plus, when people sign up using my affiliate link, I can still provide one-on-one coaching and support as a way to add value and as a “thank you” for signing up using my link. Wealthy Affiliate truly is a win-win-win setup.
Your Brand Persona and Target Audience. When you eventually start creating content, you have to know who you’re talking to and tailor your brand voice to appeal to them uniquely. If you aren’t targeting the right audience (those people who will lean in to hear what you’re saying), you won’t find success. And, if you can’t find a way to stand out, you’ll blend into the hordes of other brands competing for attention in your industry.