Many business owners (mistakenly) treat their website as if it were an online brochure. This is a serious error! Your website is not a brochure, it’s a virtual sales rep with a built-in sales funnel (and if it’s not, it should be!). But, no matter how great your website is, it can’t generate leads and sales without traffic. Let Blue Corona show you how to create an online marketing strategy that works—transforming your web presence into a lead generation empire!
There are a number of ways brands can use digital marketing to benefit their marketing efforts. The use of digital marketing in the digital era not only allows for brands to market their products and services, but also allows for online customer support through 24/7 services to make customers feel supported and valued. The use of social media interaction allows brands to receive both positive and negative feedback from their customers as well as determining what media platforms work well for them. As such, digital marketing has become an increased advantage for brands and businesses. It is now common for consumers to post feedback online through social media sources, blogs and websites on their experience with a product or brand. It has become increasingly popular for businesses to use and encourage these conversations through their social media channels to have direct contact with the customers and manage the feedback they receive appropriately.
But that doesn’t mean there is no opportunity. There are all kinds of search terms you can explore such as “how many days should I water fast?” or “can I drink coffee while water fasting?” Doing some keyword research it looks like the search term “water fasting rules” gets a decent amount of searches but not many relevant articles. Similar articles… but no one is addressing that specific search term. An article like “The 22 Water Fasting Rules” you need to know has a good chance of ranking well and getting traffic.
Hi Simon, yes, yes, not necessarily, sort of and yes. It’s an experience that all of us online can share (we’re together in this my friend)… and it’s not a good one. Although building a website is relatively easy, and gets easier the more you do it, that first one takes some time and effort. And then, after everything… you are nowhere to be found in the search engines.
Business owners for years have been struggling with setting up old outdated websites which sit there idle waiting for their customers to come see; struggling to generate traffic, let alone sales. Meanwhile, a select handful of business owners have caught up with the times and have realized that a business needs more than a website. A business needs a high converting sales funnel which can bring people to a page on demand, take them through a series of steps and sell the prospect on the products or service.
Since 2006, I’ve spoken at more than 100 SEO and Internet marketing conferences, such as Pubcon, SMX, ClickZ, Digital Summit, and SEOktoberfest. My panel topics are often about link building, penalties, and SEO tools. In 2019, I’ll be presenting on featured snippet optimization and “the perfect page” at a couple of conferences. Even though I feel that I know a ton about link building and content marketing, I’d rather share knowledge in other areas.
Your guidance on how to blog properly and make money in the process is invaluable. I have learned so much from you over the past almost 3 years. My own blog has become successful because I have listened and tried to implement everything you have taught in the Blog Mastermind. The great part is that I am only at the very beginning of my blog’s success! I am going to be able to improve it so much more, thanks to your constant guidance. You are amazing! All the best, -Neil Uttamsingh
Access to a computer, spreadsheet software (Excel or Google Spreadsheets), an email account, and an eager and open mind! Additionally, I ask that you have at least some online following already. It can be a small one, but you shouldn't be starting from scratch when getting access to this course. If you're not sure what your business is about yet, that's the most important thing to figure out first!
Online networking, when executed correctly, allows you to build valuable relationships in online forums and groups that can help you advance your business. You could meet peers and fellow experts with whom you could collaborate or partner up with for a project, or you could provide value to your target audience by sharing your knowledge and winning over some customers as a result. No matter what, though, the goal with this type of marketing is purely relationship building and not selling outright.
I must admit that WA is not a perfect choice for everyone. Wealthy Affiliate teaches people how to build a business and how to expand a business and take it to the next level. So in one word it teaches you Marketing. If you aren’t willing to learn and to take action than the whole concept of making money online isn’t for you. So who can really benefit from this program?
While selling a product in a niche you care about is great, often affiliate marketers do not have any personal affection for the market they are selling in. However, this doesn’t mean you should avoid testing the product or service for yourself. There are many things you can ascertain from using the product, such as the customer service experience, the sales process, the overall packaging, and the usability for a beginner. Before making your affiliate product selection, put yourself in the shoes of the buyer and try to imagine you have a similar amount of loyalty, devotion, enthusiasm, and interest as they do.
Another reason ClickFunnels gets the Best Affiliate Marketing Bonus 2018 Award–you can avoid all of the ClickFunnels products altogether, and focus on just one thing. This Dream Car contest. Yes, you can just simply get people signed up to get the dream car. Very frequently, when people get enrolled in the Dream Car program, they will learn about the benefits of the software for their business and decide to become subscribers. And then you, as the referring affiliate, will get the commission for their sign-up and be one more person closer to the Dream Car.
Video advertising - This type of advertising in terms of digital/online means are advertisements that play on online videos e.g. YouTube videos. This type of marketing has seen an increase in popularity over time. Online Video Advertising usually consists of three types: Pre-Roll advertisements which play before the video is watched, Mid-Roll advertisements which play during the video, or Post-Roll advertisements which play after the video is watched. Post-roll advertisements were shown to have better brand recognition in relation to the other types, where-as "ad-context congruity/incongruity plays an important role in reinforcing ad memorability". Due to selective attention from viewers, there is the likelihood that the message may not be received. The main advantage of video advertising is that it disrupts the viewing experience of the video and therefore there is a difficulty in attempting to avoid them. How a consumer interacts with online video advertising can come down to three stages: Pre attention, attention, and behavioural decision. These online advertisements give the brand/business options and choices. These consist of length, position, adjacent video content which all directly affect the effectiveness of the produced advertisement time, therefore manipulating these variables will yield different results. Length of the advertisement has shown to affect memorability where-as longer duration resulted in increased brand recognition. This type of advertising, due to its nature of interruption of the viewer, it is likely that the consumer may feel as if their experience is being interrupted or invaded, creating negative perception of the brand. These advertisements are also available to be shared by the viewers, adding to the attractiveness of this platform. Sharing these videos can be equated to the online version of word by mouth marketing, extending number of people reached. Sharing videos creates six different outcomes: these being "pleasure, affection, inclusion, escape, relaxation, and control". As well, videos that have entertainment value are more likely to be shared, yet pleasure is the strongest motivator to pass videos on. Creating a ‘viral’ trend from mass amount of a brands advertisement can maximize the outcome of an online video advert whether it be positive or a negative outcome.