The problem with affiliate marketing, like many other home business options, are the so-called gurus and get-rich-quick programs that suggest affiliate marketing can be done fast and with little effort. Odds are you've read claims of affiliate marketing programs that say you can make hundreds of thousands of dollars a month doing almost nothing ("Three clicks to rich!"). Or, they suggest you can set up your affiliate site, and then forget it, except to check your bank deposits.
Earnings Disclaimer: While we are here to help you at every step of your blogging journey, we cannot make any guarantees about your success as a blogger or the amount of money you will make from blogging. Any examples in our content, including our sales pages and marketing campaigns, are not to be interpreted as a promise or guarantee of earnings. Your earning potential as a blogger is entirely dependent upon you and your efforts to become successful.
At the time I had an audience of 500 readers a day, although that may have been over exaggerated because I was using Webalizer to track my numbers, which generally provides a higher total compared to other statistics packages (Google Analytics for example shows less than half the visitors that Webalizer does). I was told about 2% is a reasonable conversion rate from people who know these things, so I assumed that would mean I would get at least 10 sales based on 500 readers.
Google, Bing, Yahoo… they are aware of this, which is why they are reluctant to give new websites a chance. However, if after 3-6 months (depending on how competitive your niche is) you’re still regularly updating and adding new content to your website, you’ve shown the search engine Gods (aka – algorithms) that you’re serious about your website, and that’s when you start moving up the rankings. If your content is good, those pages that rank well enough to get noticed will get good engagement, visitors will spend time on them, and the way people interact with these pages will let the search engines know that you are providing quality content that people want.
More recently, companies have sought to merge their advertising messages into editorial content or valuable services. Examples include Red Bull's Red Bull Media House streaming Felix Baumgartner's jump from space online, Coca-Cola's online magazines, and Nike's free applications for performance tracking. Advertisers are also embracing social media and mobile advertising; mobile ad spending has grown 90% each year from 2010 to 2013.:13
For instance, you might use Facebook’s Lookalike Audiences to get your message in front of an audience similar to your core demographic. Or, you could pay a social media influencer to share images of your products to her already well-established community. Paid social media can attract new customers to your brand or product, but you’ll want to conduct market research and A/B testing before investing too much in one social media channel.
Influencer marketing: Important nodes are identified within related communities, known as influencers. This is becoming an important concept in digital targeting. It is possible to reach influencers via paid advertising, such as Facebook Advertising or Google Adwords campaigns, or through sophisticated sCRM (social customer relationship management) software, such as SAP C4C, Microsoft Dynamics, Sage CRM and Salesforce CRM. Many universities now focus, at Masters level, on engagement strategies for influencers.
With a small amount of experience, finding a vendor that is not overly interested in their affiliates is quite easy. There will usually be signs on the sales page, such as alternative payment methods that do not give you credit for the referral, paid advertising blocks, and prominent links to other products which are not in their affiliate network. Quality vendors will also provide good tools to help their affiliates, including banners, product images, and even some helpful demographics.
Internet marketing is not a singular approach to raising interest and awareness in a product. Because of the vast number of platforms the Internet creates, the field encompasses several disciplines. It involves everything from email, to Search Engine Optimization (SEO), to website design, and much more to reach an ever-evolving, ever-growing audience. (See also Web Marketing)
By quite a large margin Amazon has the largest affiliate marketing program out there, with products from more than 1.5 million sellers. Amazon has the most easy-to-use technology of all the affiliate programs I will be reviewing today. Beginners to affiliate marketing with even the most limited technical expertise will have no problems in getting up and running with the Amazon associates program, while more experienced marketers can create custom tools and websites with the APIs and advanced implementations available to them. The great thing about Amazon is that anything from kids toys to laptops can generate sales if they are purchased through any Amazon affiliate link.
There’s a good reason why ClickBank is still a strong contender, however it does tend to focus more on digital products which may be of questionable quality. Yes, the review process is more professional these days, but it’s still primarily focused on selling digital products, especially “how to make money” courses and the like. That being said, there are some genuinely high-quality products on offer, and few affiliate programs are bigger than ClickBank, especially in selling (primarily digital) books.
As far as the pricing, before I found Wealthy Affiliate I was ready to spend a lot more on a program. I had put in a lot of time setting up a website on my own, and trying to figure this thing out with the bits and pieces of free information I could find online. I learned more with just the starter membership than the previous 1 and half to 2 years of working on a blog with no direction. I can only imagine where I’d be if I were 2 years farther along than I am now. But, here we are now.
Previously known as Affiliate Window but now officially referred to as “AWIN” after acquiring Zanox a few years ago, this network claims to work with over 13,000 active advertisers and 100,000 publishers (affiliates). Founded in Germany, AWIN’s merchants primarily hail from Europe (especially Great Britain) although the U.S. network is growing rapidly. AWIN is currently active in 11 countries.
Community Support: The number one thing I personally believe makes Wealthy Affiliate stand out as the best affiliate marketing training is the community. Wealthy Affiliate has a large network of people they’ve helped at different stages of success that you can tap for real-world expertise. This large community of affiliate marketers help answer questions, shares their tips for success and is an instant professional network you can utilize to help grow your business.
Rakuten Marketing Affiliate discriminates when it comes to publisher applications. To maintain their current quality, they vigorously check publisher applications to ensure that they meet the standards. On top of that, accepted affiliates are monitored all the time to make certain they follow the network’s rules and continue to create top-notch content.
My advice for you is to select the hottest selling products in your niche, and start writing about them. This will help you to boost your conversion rate. The difference between successful affiliate campaigns and those that fail are the conversion rates involved. If you’re getting 100 clicks on your affiliate campaign, for instance, but you have a low conversion rate, you need to redesign your strategy.
Members can also write there own blogs inside of Wealthy Affiliate, and many write daily. These can be about anything. From technical or marketing advice, to talking about their first sale. There is a ton of knowledge in these blogs such as success stories, inside tips to finding FREE online tools, and tricks to writing timely reviews that coincide with product releases (just to name a few).
A lot of concepts were foreign to me, and I came across this post on link blending, and I was like, “What the heck is link blending? What is this guy talking about? I never heard of this before.” So that concept, in itself, got me e-mailing Neil, and I just kept e-mailing him over and over. If you want a mentor, if you want somebody to learn from, and you’re persistent, they’re going to notice you over time. I kept pestering Neil, and finally he was just like, “You know, dude, let’s just get on the phone.”
The internet is full of business potential, but it is also rife with competition. In this situation, it becomes really tough to sell your products or services. Affiliate marketing can help you effectively promote your product on the web. By helping you reach out to a large potential customer base, affiliate programs help you to connect with millions of customers across the globe.