I’ll be frank with you, the area I make money from affiliate sales, is a highly competitive one, and I would probably make about twice or thrice as much money if I was doing what I do in a different niche. Selling affiliate offers to people interested in making money online is one of the hardest markets to sell in because it is over saturated and people are very skeptical. Unless you are the Rich Jerk or John Reese, two guys with huge email lists of people who love to buy Internet marketing products, you will struggle in this industry.
StudioPress itself is somewhat of a niche product as it is targeted to existing WordPress users who found setting up and managing a WordPress site too difficult or time-consuming. StudioPress prides itself on being easy to use, but their main claim to fame is that their hosted websites are “faster and more secure” than other WordPress hosting companies as well as using the “Genesis framework” which is supposedly more SEO friendly than other WordPress builds.
I am a HUGE fan of the “freemium” business model. Wealthy Affiliate follows that model by offering a free membership account. The free membership gives you limited access in the Wealthy Affiliate dashboard. Some of your access lasts forever, such as some of the training videos and community features, while other features only last for a limited time, such as the live chat feature. Here is what you get with the free Wealthy Affiliate Membership:
Wealthy Affiliate is also an excellent place for those who want to have everything they will need in one place. From market research tools to web building tools to domain registration, website hosting, website backups, site security, and much more, it’s all in one place. AND all of those tools come with complete step-by-step training videos as well as a support community that can help you if you’re having trouble. If you don’t want to pay 10 different companies for 10 different services you’ll need to run your business, sign up with Wealthy Affiliate to get it all in one place. Wealthy Affiliate literally provides absolutely everything you’ll need to succeed with your online business.
Video advertising - This type of advertising in terms of digital/online means are advertisements that play on online videos e.g. YouTube videos. This type of marketing has seen an increase in popularity over time. Online Video Advertising usually consists of three types: Pre-Roll advertisements which play before the video is watched, Mid-Roll advertisements which play during the video, or Post-Roll advertisements which play after the video is watched. Post-roll advertisements were shown to have better brand recognition in relation to the other types, where-as "ad-context congruity/incongruity plays an important role in reinforcing ad memorability". Due to selective attention from viewers, there is the likelihood that the message may not be received. The main advantage of video advertising is that it disrupts the viewing experience of the video and therefore there is a difficulty in attempting to avoid them. How a consumer interacts with online video advertising can come down to three stages: Pre attention, attention, and behavioural decision. These online advertisements give the brand/business options and choices. These consist of length, position, adjacent video content which all directly affect the effectiveness of the produced advertisement time, therefore manipulating these variables will yield different results. Length of the advertisement has shown to affect memorability where-as longer duration resulted in increased brand recognition. This type of advertising, due to its nature of interruption of the viewer, it is likely that the consumer may feel as if their experience is being interrupted or invaded, creating negative perception of the brand. These advertisements are also available to be shared by the viewers, adding to the attractiveness of this platform. Sharing these videos can be equated to the online version of word by mouth marketing, extending number of people reached. Sharing videos creates six different outcomes: these being "pleasure, affection, inclusion, escape, relaxation, and control". As well, videos that have entertainment value are more likely to be shared, yet pleasure is the strongest motivator to pass videos on. Creating a ‘viral’ trend from mass amount of a brands advertisement can maximize the outcome of an online video advert whether it be positive or a negative outcome.